Some in the fast-food industry may question the wisdom of ordering pizza from a chain store rather than a tried-and-true local pizzeria. However, fast food pizza has its benefits and its supporters.
For instance, Richard Christy, a writer and producer for SiriusXM’s Howard Stern Show, has repeatedly declared Papa John’s to be his all-time favorite pizza. Christy is certainly not in the minority.
The North American pizza market is expected to increase by 5.3% to $56.5 billion this year. Fast-food pizza chains are racking up sales and opening new locations at a frenetic pace, fueled by increasingly demanding and sophisticated customers who seek not only good pizza at a reasonable price but also innovative toppings, fresher, healthier ingredients, and the best deals.
The following pizza chains are currently attracting new customers with meals, deals, and new pizza products.
Papa Johns
Papa Johns is rapidly becoming the pizza industry’s dominant player, as evidenced by its rising sales and massive domestic and international expansion. This year, the global chain opened 62 new stores and increased its total revenue to $542.7 million due to the popularity of its stuffed crust pizza and limited specialty offerings, such as New York- and Chicago-style pies.
It also has ambitious expansion plans, anticipating between 280 and 320 new store openings in 2022. The company also announced a development agreement to open over 1,350 new stores in China by 2040, the largest franchise agreement in the history of Papa Johns.
Customers appear to enjoy Papa Johns’ special offers, such as two pizzas with toppings for $13.98 and the Big Deal for $17.99, which includes a large pie, a bread side, and a 2-liter beverage. Vegan pizza, flavored crusts, family meal deals, and catering specials are also popular options. In addition, Papa Track allows customers to monitor the status of their orders.
Little Caesars
Little Caesars’ famous marketing slogan “Pizza, Pizza” initially implied offering customers two pizzas for the price of one. Customers have come to expect that this global megabrand, known for Crazy Bread, Crazy Sauce, and Detroit-style deep dish pizza, will provide both delicious pizza and exceptional value.
And despite the fact that the chain was forced to raise the price of its wildly popular Hot-N-Ready pizza from $5 to $5.55 this year to cover labor and supply cost increases related to the pandemic, customers were understanding because the price increase included 33% more pepperoni.
Powered by operational changes, the chain has risen to become the third-largest pizza chain in the United States, with sales rapidly approaching $4 billion.
The introduction of Little Caesars’ contactless Pizza Portal, which allows customers to scan a QR code to pick up their pies, has also helped. In addition, the company introduced delivery for the first time in January 2020, just prior to the outbreak.
With locations in all 50 states and 27 countries and territories, the company plans to expand significantly in New York, New England, Minneapolis, Denver, and the Pacific Northwest, as well as Brazil, France, and the United Arab Emirates.
Blaze Pizza
Mountains on the West Coast Mike’s sales have begun the year on an upward trend.
In its first quarter, the chain, known for its crispy, curly pepperoni pizzas as well as a variety of specialty pies, wings, salads, sandwiches, sides, and desserts, reported a 7% increase in same-store sales, and a 14.4% increase in total system sales, compared to the same period last year.
Mountain Mike’s expansion plans call for the opening of new restaurants in eight western states in 2022, with the opening of many more restaurants imminent.
The company anticipates opening locations in Colorado and Texas, as well as Utah, Oregon, Nevada, and California, later this year. It exceeded $250 million in total system sales last year.
Additionally, the 255-unit pizza chain, which began with a single restaurant in 1978, signed franchise agreements for 11 new locations this year.
Mountain Mike’s Pizza
Mountains on the West Coast Mike’s sales have begun the year on an upward trend.
In its first quarter, the chain, known for its crispy, curly pepperoni pizzas as well as a variety of specialty pies, wings, salads, sandwiches, sides, and desserts, reported a 7% increase in same-store sales, and a 14.4% increase in total system sales, compared to the same period last year.
Mountain Mike’s expansion plans call for the opening of new restaurants in eight western states in 2022, with the opening of many more restaurants imminent.
The company anticipates opening locations in Colorado and Texas, as well as Utah, Oregon, Nevada, and California, later this year. It exceeded $250 million in total system sales last year.
Additionally, the 255-unit pizza chain, which began with a single restaurant in 1978, signed franchise agreements for 11 new locations this year.
Marco’s Pizza
Marco’s began the year by promoting its signature Pepperoni Magnifico pizza, which is topped with approximately 75 slices of crispy Old World Pepperoni and classic pepperoni, romesan seasoning, its signature fresh, three-cheese blend, and original sauce.
Growth is essential for Marco’s, the fifth-largest pizza chain in the United States, as it expects to reach $1 billion in sales this year and has more than 200 new stores in development to increase its footprint from 1,000 to approximately 1,500 locations by 2023.
Fans of the chain enjoy pizza of Italian quality made with daily fresh dough and sauce. Unlimited large pizzas with two toppings are available for $8.99, and the popular Pepperoni Magnifico pie costs $9.99. Also available are subs, salads, sides, and desserts.
Among the chain’s customer-pleasing innovations are the rapid adoption of third-party delivery platforms, the testing of AI for voice-to-text ordering, and the automated generation of delivery times.
In addition to testing robotic kitchen innovations, ghost kitchens, new operational equipment, and even simulated drone delivery, the company is also evaluating robotic kitchen innovations, ghost kitchens, and new operational equipment
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